Sunday, August 14, 2005

Ad campaigns

Maybe I am not the person that they are targeting (I think I would be though). I don't get the latest ad campaign from US Cellular. I guess I don't get the appeal of Joan Cusack. She seems to act like your drunk sister in law at the wedding whose behaviour borders on boorish. Hair is unkempt, and the jokes aren't funny. I do, however, understand the appeal of Catherine Zeta-Jones.
Goodness, I would but anything off of her. I also don't get the ad campaign Chrysler has with Lee Iacocca. "If you can find a better car, buy it" was the catch phrase 20 years ago, but these new ones are just bad. Jason Alexander needs to find something else to do, the George Costanza thing is PLAYED OUT. Lee is 80! God bless him, I wouldn't buy a car from my grandfather. Now if she was selling cars, maybe!!
I am usually very down on ad campaigns that feature classic rock songs (what does Led Zeppelin have to do with Cadillacs anyway)? But, I do think the Harrahs campaign featuring "Action" by The Sweet (one of my favorite bands) is great. First off, I hadn't heard that song in years, and second..jeez, it FITS! "Everybody wants a piece of the action!"

2 comments:

Max said...

Have you seen the one Chrysler ad with Snoop Dog as of yet? Oh gracious, that will have you in fits of laughter (or groaning in pain).

Max...

Chicago Socialista said...

I don't think Joan is funny if she's talking. Her physical comedy is HYSTERICAL.

And, I call U.S. Cellular field here in Chicago The Joan... :)

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