Friday, December 21, 2007

Excellent Marketing Campaigns

I'm in the radio business which derives a great percentage of it's revenue from advertising. I know what bad ads can do but I also know what creative, thoughtful marketing campaigns can pull off (Real Men of Genius) Here are some of the better ideas from the past year...

Mac vs PC

JC Penney "The Aviator"

Dell "Yours Is Here" with Devo

IPhone "Will It Blend?"

Honda "The Cog" (my favorite)

HP Michael Gondry "Eternal Dreamer"

Coca Cola "Grand Theft Auto"

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